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Abstract: As modern versions of the settler nation took root in twentieth-century Canada, beauty became a business. But beauty pageants were more than just frivolous spectacles. Queen of the Maple Leaf deftly uncovers how colonial power operated within the pageant circuit. In this astute critical investigation, Patrizia Gentile examines the interplay between local or community-based pageants and more prestigious provincial or national ones. Contests such as Miss War Worker, Miss Black Ontario, and Miss Civil Service often functioned as stepping stones to competitions such as Miss Canada. At all levels, pageants exemplified codes of femininity, class, sexuality, and race that shaped the narratives of the settler nation. A union-organized pageant such as Queen of the Dressmakers, for example, might uplift working-class women but immigrant women need not apply. Not unlike sports leagues linked from minor to major, pageants from local to national formed a network that entrenched white settler nationalism in the context of the beauty industrial complex. Queen of the Maple Leaf demonstrates that these contests are designed to connect female bodies to white, middle-class, respectable femininity and wholesomeness, and that their longevity lies squarely in their capacity to reassert the white heteropatriarchy at the heart of settler societies. -- Provided by publisher.

Contents: Beauty Queens and (White) Settler Nationalism -- Miss Canada and Gendering Whiteness -- Labour of Beauty -- Contesting Indigenous, Immigrant, and Black Bodies -- Miss Canada, Commercialization, and Settler Anxiety.

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Contents: I. England's Colonial Secret ; II. Laying the Structural Base of the Thirteen Colonies ; III. The Growth of Economic and Poltical Power ; IV. Provincial America ; V. The Clash of Metropolis and Colony ; VI. Independence and Civil Conflict ; VII. Populism and Reaction ; VIII. The Rise of National Parties ; IX. Agricultural Imperialism and the Balance of Power ; X. The The Young Republic ; XI. New Agricultural States ; XII. Jacksonian Democracy -- A Triumphant Farmer-Labor Party ; XIII. Westward to the Pacific ; XIV. The Sweep of Economic Forces ; XV. The Politics of the Economic Drift ; XVI. Democracy: Romantic and Realistic

This material is presented as originally created; it may contain outdated cultural descriptions and potentially offensive content. Read more.