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Promotion and marketing
https://archives.whyte.org/en/permalink/descriptions54931
- Scope & Content
- File consists of order forms for Trail Riders brochures; correspondence pertaining to brochure distribution and marketing, press releases, and requests to promote the Trail Riders in future publications [including material from Tourism Canada]; drafts of ads and brochures with corrections and notes…
- Date Range
- 1972-1974
- 1977
- 1982-1985
- 2005-2006
- 2008
- 2010
- Reference Code
- M545 / V / 31
- Description Level
- 5 / File
- GMD
- Textual record
- Organization record
- Description Level
- 5 / File
- Fonds Number
- M545 / V635
- Series
- M545 / V : Administrative records
- Sous-Fonds
- M545
- Accession Number
- 5939
- 8235
- Reference Code
- M545 / V / 31
- Date Range
- 1972-1974
- 1977
- 1982-1985
- 2005-2006
- 2008
- 2010
- Physical Description
- 2 cm of textual records
- Scope & Content
- File consists of order forms for Trail Riders brochures; correspondence pertaining to brochure distribution and marketing, press releases, and requests to promote the Trail Riders in future publications [including material from Tourism Canada]; drafts of ads and brochures with corrections and notes re: distribution; brochure mailing lists and distribution sheets; an updated information form for the Trail Riders' profile in Cision Media Directories' online database; and documents pertaining to a funding proposal submitted through Travel Alberta.
- Subject Access
- Administration
- Advertising
- Businesses
- Commerce and industry
- Membership
- Organizations
- Geographic Access
- Canada
- Alberta
- Calgary
- Quebec
- United States of America
- Access Restrictions
- Contains personal contact information
- Reproduction Restrictions
- Contains personal contact information
- Language
- English
- Conservation
- Several brochure order cards placed in mylar due to risk of ink transfer onto other materials
- Category
- Communications
- Commerce and industry
- Title Source
- Title based on contents of file
- Processing Status
- Processed
This material is presented as originally created; it may contain outdated cultural descriptions and
potentially offensive content.
Read more.
Publicity binders
https://archives.whyte.org/en/permalink/descriptions54830
- Scope & Content
- File consists of newspaper clippings, articles and newsletters pertaining to and promoting the Trail Riders of the Canadian Rockies, 1964-1972. Includes clippings from The Acton Free Press, The Globe and Mail, The Financial Post, Star Weekly, the Canadian Paediatric Society, Calgary Herald, Seattle…
- Date Range
- 1964-1972
- Reference Code
- M545 / III / 22 & 23
- Description Level
- 5 / File
- GMD
- Textual record
- Published record
- Newspaper clipping
- Description Level
- 5 / File
- Fonds Number
- M545 / V635
- Series
- M545 / III : Published records
- Sous-Fonds
- M545
- Accession Number
- 5939
- Reference Code
- M545 / III / 22 & 23
- Date Range
- 1964-1972
- Physical Description
- 2 cm of textual records
- Scope & Content
- File consists of newspaper clippings, articles and newsletters pertaining to and promoting the Trail Riders of the Canadian Rockies, 1964-1972. Includes clippings from The Acton Free Press, The Globe and Mail, The Financial Post, Star Weekly, the Canadian Paediatric Society, Calgary Herald, Seattle Times, The Philadelphia Inquirer, Field & Stream, and the Edmonton Journal.
- Notes
- Clippings were originally stored in one 3-ring black binder (M545/III/22) and one red binder (M545/III/23) containing PVC page protectors
- Name Access
- Thomson, Wendy
- Mattson, Marie
- Subject Access
- Advertising
- Businesses
- Newspaper
- Magazine
- Tourism
- Travel
- Pack trips
- Horse packing
- Horseback riding
- Organizations
- Publication
- Geographic Access
- Canada
- Alberta
- Banff National Park
- Calgary
- Edmonton
- Ontario
- Toronto
- United States of America
- Seattle
- Philadelphia
- Reproduction Restrictions
- Restrictions may apply
- Language
- English
- Conservation
- Some items are stored in mylar
- Title Source
- Title based on contents of file
- Processing Status
- Processed
This material is presented as originally created; it may contain outdated cultural descriptions and
potentially offensive content.
Read more.